Summary:

I worked with a photographer from ideation to shooting to produce two posters for vintage shoes that appear true to their respective brand identities.

Responsibilities:

Set Design

Graphic Design

Creative Direction

A Bathing Ape "Bapesta"s 

Mock Promotional Poster

Set Design and Graphic Design:

Alex Whiteley

Photography: Mateo Miranda Santarini

bapesta-3D-ptfolio.jpg

Process

Brand Research

Recipe: Loud, colorful, and logo heavy graphics with little use of text.

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bape-adidas-originals-adicolor-outono-in

Ideation Sketching

sketch3.jpg
sketches-bape.jpg

Photography and Early Mockup

bapesta-August-ReviewCopy.jpg
2.jpg

Final Poster

bapesta-3D-ptfolio.jpg

big, colorful logo piece, drawing lots of attention

emphasis placed on the iconic shooting star